Kleeneze has launched its ‘Shop Local’ campaign to show support for its distributors and their fellow small traders.

Retailers can join the campaign by displaying the Shop Local poster instore, while shoppers can show support by spending their money with local independent retailers and telling friends and family why it’s important to shop locally.

To find out more about the campign, visit the Shop Local Campaign page.

Five Kleeneze distributors have been chosen to front the company’s latest high profile national ad campaign.

Phil Lowe and Helen Kolbusz from Loughborough,  Mark and Alison Bird from Colchester and Chrissy Sykes from Leicestershire have  been picked from over 10,000 Kleeneze distributors to represent the company in its latest national television advertisement.

Jamie Stewart, managing director of Kleeneze, said: “We chose Phil, Helen, Mark, Alison and Chrissy to appear in our new advertisement as they are all great examples of how our distributors can make Kleeneze work for them.

“All of them run their businesses under very different circumstances, yet they’ve managed to make each a massive success.”

Students Phil and Helen run their Kleeneze business around their studies, while Mark and Alison have built their business after both were made redundant from their full-time jobs in recent years. Chrissy has developed her Kleeneze business while also caring for her young son.

Jamie continued: “With many people looking for new opportunities in the New Year, we hope the launch of our latest TV advertisement will prove to be well timed in effectively highlighting the variety of benefits associated with working for Kleeneze.”

The new ad campaign launches on Monday January 18.

To find out more about becoming a Kleeneze distributor, fill in the online application form.

North West based Nigel is well known for his enigmatic cooking style and he creates contemporary and classic menus using local and seasonal produce at Nigel Smith’s Restaurant, Ribby Hall in Lancashire.

Nigel also runs a thriving outside catering business and cookery school and cooks for many celebrities and high profile clients. His career has included stints working with Albert Roux and Anton Edelmann at the Savoy, as well as hosting his own TV series.

Nigel believes in consistency and quality which is why he is endorsing Kleeneze and over the coming months will be testing our products. Nigel will be selecting items that he uses in his own home when cooking for his family and says he is truly enthused by the versatility of the products. Look out for his great selection of unique new recipes that he has compiled especially for Kleeneze. He hopes these will motivate you to try them for yourselves!

Nigel says “I am overwhelmed by the quality of the cookware – it is great! These products have a place in everyone’s kitchen and I know you will enjoy my chef’s choices and all the recipes – especially the video recipes on this website which are really easy to use and I hope will inspire you to get cooking! I am so impressed by the selection of merchandise and everything can be ordered by shopping from the comfort of your own home! Kleeneze really does make life easier!”

View the Cooking with Kleeneze web site now to watch Nigel’s video recipes.